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Redbox launches an ad-supported streaming TV service

This week, DVD kiosk company Redbox quietly launched an ad-supported online video streaming service. It’s still in a limited release, but you can check it out right now in your web browser or through the Redbox Android and iOS mobile apps. Free Live TV’s layout is similar to other ad-supported live TV services like Xumo. It offers specific channels like Film Rise and The Pet Collective as well as general categories like Comedy, Epic Viral Videos, and Celebrity & Entertainment News. These include curated movies and TV shows like Forensic…

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How 10 Brands Use Reddit for Marketing

Did you know that the most downvoted comment on Reddit was from a brand? And surprisingly, that comment came from the major video game company EA. Why is this so shocking? If you’ve ever surfed Reddit, a platform that encourages users to start discussion threads, you’ll find that a large chunk of its user base is very interested in gaming. When EA replied to a comment in a thread discussing a game they created, users quickly pressed the down arrow symbol to downvote it. This moved the comment lower and…

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Content Moderation At Scale Especially Doesn’t Work When You Hide All The Rules

For quite a while now, we’ve pointed out that doing any serious content moderation on major internet sites is laughably difficult, if not impossible. Whether done in a purely automated format, or with real human oversight, everything ends up boiling down to just how much collateral damage are we all willing to accept when sites attempt to enforce moderation rules. Even when sites attempt to communicate the rules to the public in a somewhat transparent fashion, such as Facebook, it all inevitably goes to the kind of hell that includes…

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How Ninja’s new deal with Adidas shows gamers are just like your favorite athlete

Photo credit should read JOHANNES EISELE/AFP/Getty Images We’re watching Ninja change people’s perceptions in real time. Ninja is changing how the average person thinks about gamers in a way that hasn’t been done before, and didn’t seem possible for a long time. Tuesday, he announced a deal with Adidas. It’s not his first big endorsement — he’s partnered with Samsung and Red Bull previously, both pretty big names. He also recently left Twitch to stream on Mixer in a huge snag for Microsoft. No shortcuts. Only long days. Never let…

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14 of the Best Public Relations Examples to Inspire Your Next Campaign

Sometimes, a press release about your company’s new product launch, significant hire, or acquisition fails to pick up the coverage you were expecting. Journalists crave juicy stories and viral marketing campaigns, but standing out in a sea of conventional pitches is one of the biggest challenges for any public relations professional. When you need a dose of inspiration, blogs like PR Examples are a great place to find the most compelling PR plays. To save you some time, we curated a list of the absolute best of the best to…

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Playdate is an adorable handheld with games from the creators of Qwop, Katamari, and more

Panic made its name through high-end Mac software, but more recently, the company moved into gaming, publishing indie hit Firewatch and the upcoming Untitled Goose Game. Now, the developer is expanding its work in games and moving in a very unexpected direction. Today, Panic unveiled Playdate, a tiny, yellow Game Boy-like device with a black-and-white screen, a few chunky buttons, and… a hand crank for controlling quirky games developed by indie stars like Keita Takahashi and Zach Gage. The company says that it wanted to create “something truly different in…

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